that woofs meow wisdom
In which the Cat thinks he’s the Top Dog in the business world.
Start showing instead of telling. A million-dollar trick good copywriters and storytellers use is letting the readers form their conclusions instead of telling them. Still confused? Let me show (pun intended) you what I mean. ++++++++++++++ Tell: The Rolls Royce …
One of my goals this year is to get back on LinkedIn. So, after, like God knows how long, I fired up my LinkedIn app. To my surprise (more like unsurprisingly), I have many people waiting to connect with me. …
We’ve all been there. You’re enjoying your drink at a party when a stranger approaches, introduces herself, and asks the dreaded question, “What do you do for a living?” If you happen to be a doctor, a teacher, a nurse, …
A conversation I had with a client. +++++++++ Client: “After you suggested having a marketing budget to build brand awareness on FB, my boss has decided to get a new marketing executive.” Me: “What? Is there a need to get …
Imagine this. You’re a wealthy art collector. You like visiting art galleries and museums. You come across a canvas with exactly all the elements you look for in a good painting one day. The lines, colours, flow, patterns and what-not. …
“How do I get more followers?” is the question people asked me the most about social media. Psst! The above is not the saddest question on the internet, by the way. I’m not sure whether I’m the right person to …
When Blue Ribbon Sports (founded in 1964) changed its name to Nike in 1971, they got their logo redesigned. They paid the logo designer US$35 for the iconic Nike swoosh. When Pepsi (founded in 1965) decided to redesign their logo …