Start showing instead of telling.
A million-dollar trick good copywriters and storytellers use is letting the readers form their conclusions instead of telling them.
Still confused? Let me show (pun intended) you what I mean.
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Tell: The Rolls Royce is an extremely silent car.
Show: At 100km/hr, all you can hear is the ticking sound of the analogue clock on the dashboard of a Rolls Royce.
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Tell: I was relieved when my workday ended.
Show: Finally, the bell rang, announcing the end of my workday. Hallelujah!
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Tell: My mother had callused palms.
Show: My mother’s palms felt like sandpaper.
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Can you see the difference?
In telling, you tell the readers your conclusion. But in showing, you let the readers form their conclusion.
